Day Two of the Small Firm Business Plan I'm following with Mark R. LePage from EntreArchitect.
Today's module is to craft a Vision Statement. The idea here is to be brief, be memorable and capture the essence of what the BIG PICTURE VISION is for Reynard Architectural Designs.
So after working numerous variations I've landed on what follows below as our company's Vision Statement.
Reynard Architectural Designs' Vision Statement
"We aim to improve the world around us and celebrate creativity by providing an excellent home design experience for each individual with whom we partner."